Book Description:
“Explore the 8th edition of BCOM by Lehman and DuFrene, a modern guide for mastering business communication. Updated with innovative tools, it prepares students for professional success with practical strategies and real-world applications.”
BCOM (New, Engaging Titles from 4LTR Press) 8th Edition
- Author: Carol M. Lehman, Debbie D. DuFrene
- ISBN: 978-1305660861
- Edition: 8th
- Language: English
“BCOM (New, Engaging Titles from 4LTR Press)” in its 8th edition by Carol M. Lehman and Debbie D. DuFrene is a contemporary guide tailored for the dynamic business communication landscape. This edition integrates innovative learning tools and engaging content to help students grasp and apply business communication concepts in real-world scenarios. Emphasizing on practical techniques and strategies, it equips learners with the necessary skills for effective communication in their professional careers. The book’s structured approach, combined with up-to-date examples, prepares students for future challenges and success in varied business environments.