Becoming Rhetorical Analyzing and Composing in a Multimedia World by Jodie Nicotra
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Book Description:
Explore the art of modern communication with “Becoming Rhetorical” by Jodie Nicotra. This book guides readers through the integration of traditional rhetoric with multimedia elements, enhancing skills in video, audio, and image messaging for effective digital expression.
Becoming Rhetorical: Analyzing and Composing in a Multimedia World
Author: Jodie Nicotra
ISBN: 978-1305956773
Publisher: University of California Press
Publication Year: 2007
Language: English
In Becoming Rhetorical: Analyzing and Composing in a Multimedia World, Jodie Nicotra delves into the evolving landscape of communication driven by technological advancements. With a critical eye, Nicotra discusses how the traditional rhetorical models focused purely on written content fall short in today’s diverse media environment. The book addresses the necessity for proficiency in various forms of media such as video, audio, and images, and extends traditional rhetorical principles to encompass these formats. Nicotra not only theorizes these changes but also provides actionable guidance on crafting effective multimedia messages. This work is essential for anyone looking to enhance their communicative abilities in our dynamic, digital world.
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