Book Description:
Master business communication with the 4th edition of “Business Communication: Polishing Your Professional Presence” by experts Shwom and Snyder. Elevate your professional presence in any business setting with strategic advice and real-world scenarios. ISBN: 978-0134740225.
Business Communication: Polishing Your Professional Presence (4th Edition)
- Title: Business Communication: Polishing Your Professional Presence
- Edition: 4th
- Authors: Barbara G. Shwom and Lisa Gueldenzoph Snyder
- ISBN: 978-0134740225
- Language: English
“Business Communication: Polishing Your Professional Presence” is a compelling text that addresses the highly competitive world of business communication in the 21st century. Authored by Barbara G. Shwom and Lisa Gueldenzoph Snyder, who are both renowned experts in the field, this fourth edition goes beyond mere tactics and strategies, nurturing students to develop a robust, professional communication style. It advances foundational concepts with real-world insights and practical scenarios to help students navigate through complex workplace communications effectively. From interviews, presentations, to daily team collaborations, this book presents strategic guidance enabling readers to convey their ideas compellingly and with clarity. Engage with this essential read and equip yourself to ascend in any business environment with confidence.