Business Essentials 12th Edition by Ronald J. Ebert
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Book Description:
Master business fundamentals with “Business Essentials, 12th Edition” by Ronald J. Ebert. This updated guide covers digital marketing, e-commerce, and global challenges, making it essential for both students and professionals.
Business Essentials, 12th Edition
- Author: Ronald J. Ebert
- Publisher: Pearson Education
- ISBN: 978-0134728391
- Edition: 12th
- Language: English
Description: Business Essentials, 12th Edition is a well-regarded textbook that delivers a comprehensive exploration of core business concepts. Authored by Ronald J. Ebert, this edition carries forward its legacy of clarity and conciseness while incorporating contemporary topics such as digital marketing, e-commerce, and global business challenges. With up-to-date examples and case studies, it serves as an indispensable tool for students and professionals aiming to gain a solid grounding in business fundamentals. Whether you’re a beginner in the business field or looking to refresh your knowledge, this book is tailored to provide valuable insights into modern business practices.
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