Business foundations a changing world by Linda Ferrell O. C. Ferrell Geoffrey A. Hirt
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Book Description:
Explore essential business principles in “Business Foundations: A Changing World” by Linda Ferrell, O. C. Ferrell, and Geoffrey A. Hirt. This textbook offers in-depth insights into ethics, technological impacts, and global economic strategies for thriving in today’s dynamic commercial environment.
Business Foundations: A Changing World
By Linda Ferrell, O. C. Ferrell, Geoffrey A. Hirt
ISBN: 978-1260565805
Publisher: Cengage Learning
Language: English
Description:
In Business Foundations: A Changing World, authors Linda Ferrell, O. C. Ferrell, and Geoffrey A. Hirt meticulously navigate the rapidly changing landscape of business, presenting an insightful and forward-looking perspective. This invaluable textbook equips students with a robust grounding in business fundamentals augmented by:
- An in-depth analysis of ethical practices and social responsibility in business.
- A comprehensive review of how technological advancements continually transform business operations.
- An exploration of the globalized economy’s challenges and potentialities and how businesses can strategically maneuver in this environment.
- A focus on developing the crucial skills and competencies necessary to thrive in the contemporary business world.
This textbook is essential for students aiming to build a strong base in business principles while acquiring the agility to manage the complexities of a shifting global business landscape.
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