Book Description:
“Business Research Methods, 5th Edition” by Alan Bryman offers updated, comprehensive insights into research methodologies for business students, blending theory with practical application. Essential reading for mastering business research. ISBN: 978-0198809876
Business Research Methods, 5th Edition
- Author: Alan Bryman
- ISBN: 978-0198809876
- Edition: 5th
- Language: English
- Page Numbers: Not available
“Business Research Methods” by Alan Bryman is a comprehensive and engaging guide designed for business and management students involved in research projects. The 5th Edition of this successful text introduces all the essential business research methods. It meticulously covers the practical and theoretical underpinnings needed to conduct thorough research. The text blends both theoretical concepts and practical application, ensuring students are well-equipped to implement the theories they learn. Ideal for those seeking to deepen their understanding of research methodology within the scope of business studies, this edition also includes updated examples and references to keep pace with the evolving field.