Crafting Executing Strategy The Quest for Competitive Advantage Concepts and Cases by Arthur A. Thompson Jr
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Book Description:
Explore “Crafting and Executing Strategy” by Arthur A. Thompson Jr., a comprehensive strategic management resource with latest research, over 100 cases, and rich online tools. Perfect for students seeking intellectual rigor and real-world applications.
Crafting and Executing Strategy: The Quest for Competitive Advantage, Concepts and Cases
Author: Arthur A. Thompson Jr.
ISBN: 978-1259732782
Publisher: McGraw-Hill Education
Introduction:
Crafting and Executing Strategy is the most comprehensive and up-to-date text on the market. Thompson Jr. has created a text that is both intellectually rigorous and accessible to students with varying learning styles. This text also includes the latest research and best practices in strategic management. The text is organized into four parts: Part I, Introduction to Strategy; Part II, Strategy Analysis; Part III, Strategy Formulation; and Part IV, Strategy Implementation.
Key Features:
- The latest research and best practices in strategic management
- A comprehensive case program with over 100 cases
- A wealth of online resources, including an instructor’s manual, PowerPoint presentations, and a student website
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