Entrepreneurship The Practice and Mindset 2nd Edition Heidi M. Neck, Christopher P. Neck, and Emma L. Murray
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Book Description:
“Explore the updated essentials of starting and running a successful business with ‘Entrepreneurship: The Practice and Mindset 2nd Edition’ by Heidi M. Neck et al. Dive into current trends, case studies, and hands-on exercises designed for aspiring entrepreneurs. ISBN: 978-1544354620.”
Entrepreneurship: The Practice and Mindset 2nd Edition
Authors: Heidi M. Neck, Christopher P. Neck, Emma L. Murray
ISBN-13: 978-1544354620
ISBN-10: 1544354620
Language: English
Publisher: SAGE Publications, Inc; 2nd edition
Publication Date: Unspecified
Description: “Entrepreneurship: The Practice and Mindset 2nd Edition” is an essential guide that functions as an indispensable educational tool for aspiring entrepreneurs. This comprehensive resource delves into the vital activities and mindset necessary to excel in the competitive realm of entrepreneurship. Covering everything from conceptualizing a business idea to formulating a robust business plan, this book encapsulates all the foundational elements required to initiate and manage a thriving enterprise.
The second edition is updated with the most recent trends and technologies affecting the entrepreneurial landscape, ensuring its relevance and utility in the current business environment. Through real-world examples, case studies, and hands-on exercises, the book not only offers a profound understanding of the entrepreneurial process but also furnishes the readers with the skills to overcome typical challenges encountered in the journey of entrepreneurship. Regardless of one’s experience level in business, this book stands as a valuable asset in nurturing the knowledge and competencies essential for prosperity in entrepreneurship.
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