Book Description:
ISBN-13: 9781285858913
The 10th edition of Essentials of Business Communication is a comprehensive guide that covers all aspects of effective communication in the business world. This book provides practical advice and strategies for improving written, oral, and digital communication skills in a professional setting.
The content of this book includes topics such as writing clear and concise business messages, crafting professional emails, conducting successful meetings, delivering persuasive presentations, and utilizing social media for business communication. It also covers important concepts such as intercultural communication, ethics in communication, and crisis communication.
The book is filled with real-world examples, case studies, and exercises to help readers apply the concepts they learn. It also includes tips for using technology to enhance communication, as well as guidelines for communicating with different audiences, such as customers, colleagues, and supervisors.
Essentials of Business Communication is a valuable resource for anyone looking to improve their communication skills in a business setting. Whether you are a student, a new professional, or a seasoned business leader, this book offers practical advice and strategies for communicating effectively in the modern workplace.
This edition retains the full content with the added advantage of portability, allowing readers to easily access and engage with the material from any device, whether in a classroom or during fieldwork.