Book Description:
Master business communication with “Essentials of Business Communication” 11th Edition by Guffey and Loewy. Perfect guide for enhancing written and oral skills, incorporating current digital strategies, essential for professionals.
Essentials of Business Communication 11th Edition
- Title: Essentials of Business Communication 11th Edition
- Author: Mary Ellen Guffey, Dana Loewy
- ISBN: 978-1337386494
- Page numbers: N/A
- Language: English
“Essentials of Business Communication” by Mary Ellen Guffey and Dana Loewy is a comprehensive guide designed for business students and professionals aiming to enhance their communication skills. Covering various facets of business communication, this eleventh edition integrates practical approaches with current digital strategies to navigate through the essentials of professional workplace communication. It addresses topics like crafting effective emails, designing persuasive reports, and maintaining robust business relationships. This edition also emphasizes the importance of refining both written and oral communication skills, making it an indispensable resource for thriving in today’s fast-paced business environment.