Book Description:
“Master the art of business communication with the 12th edition of ‘Excellence in Business Communication’ by Thill and Bovee. Updated to reflect modern strategies and trends, this textbook sharpens communication skills essential for career success in a digital, global marketplace.”
Excellence in Business Communication, 12th Edition
- Title: Excellence in Business Communication, 12th Edition
- Authors: John V. Thill and Courtland L. Bovee
- ISBN: 978-0134319056
- Page Numbers: Not Specified
- Language: English
“Excellence in Business Communication” by John V. Thill and Courtland L. Bovee is a thorough exploration into the art and science of effective business communication. The 12th edition of this book builds upon its reputation by integrating the most current communication strategies and trends used in today’s business environments. Offering a mix of foundational concepts and practical advice, this edition emphasizes strong, clear, and professional communication practices, tailored for the digital age. It provides insights into how communication must adapt in the context of media-rich platforms, ongoing technological shifts, and intercultural settings. This textbook is designed to not only develop and refine the reader’s communication skills but also to enhance their career readiness and development in a competitive global marketplace.