Exploring Strategy: Text and Cases (11th Edition) For A Comprehensive Guide
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Book Description:
ISBN-13: 9781292145129
Exploring Strategy: Text and Cases (11th Edition) is a comprehensive guide to understanding the complexities of strategic management in today’s business world. The book covers a wide range of topics, including the importance of strategy, the process of strategic analysis, and the implementation of strategic plans.
The text is divided into three parts: Part One introduces the concept of strategy and its importance in achieving organizational goals. Part Two focuses on the process of strategic analysis, including tools and techniques for assessing the internal and external environment of a company. Part Three explores the implementation of strategic plans, including the challenges and opportunities that organizations face when putting their strategies into action.
In addition to the theoretical concepts, the book also includes a variety of real-world case studies that illustrate how different companies have successfully (or unsuccessfully) implemented strategic plans. These cases provide valuable insights into the practical application of strategic management principles.
Exploring Strategy: Text and Cases (11th Edition) is a valuable resource for students, academics, and professionals looking to deepen their understanding of strategic management and improve their strategic decision-making skills.
This edition retains the full content with the added advantage of portability, allowing readers to easily access and engage with the material from any device, whether in a classroom or during fieldwork.
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