Book Description:
Delve into “Graphic Design History: A Comprehensive Guide” by Johanna Drucker and Emily McVarish. Explore the evolution of graphic design from historical roots to modern technology through pivotal styles and influential designers. Uncover the impact of typography, layout, and branding in this insightful guide.
Graphic Design History: A Comprehensive Guide (2nd Edition)
- Title: Graphic Design History: A Comprehensive Guide (2nd Edition)
- Author: Johanna Drucker, Emily McVarish
- ISBN-13: 978-0205219469
- Page Numbers: [Total page number not provided]
- Language: English
Explore the vibrant evolution of graphic design from its historical origins to the technological advancements of the digital age. “Graphic Design History: A Comprehensive Guide” offers a detailed look into the pivotal movements, styles, and technologies that have defined the field. Delve into the contributions of influential designers, and gain a deeper understanding of various graphic design elements including typography, layout, and branding.
Discover how technological innovations have transformed the landscape of design, giving rise to new trends and techniques. The book also addresses the ethical and social implications of graphic design, encouraging readers to consider the broader impact of their work. Engage with a range of interactive exercises and case studies designed to reinforce learning and ensure you stay at the forefront of industry developments.