Book Description:
“Explore the latest in global commerce with ‘International Business: The Challenges of Globalization, 9th Edition’ by John J. Wild. This edition dives into modern challenges in global markets with current examples, detailed case studies, and a thorough analysis of economic and geopolitical influences.”
International Business: The Challenges of Globalization, 9th Edition
- Author: John J. Wild
- ISBN: 978-0134729220
- Edition: 9th
- Language: English
“International Business: The Challenges of Globalization” by John J. Wild stands as an insightful text that caters to understanding the dynamic and complex field of international business. This 9th edition brings to the forefront the most recent challenges that businesses face in the global marketplace. Packed with up-to-date examples, comprehensive case studies, and a detailed examination of the trade environment, this book is an indispensable resource for students and professionals alike. It not only explains the what and how of global business but also imparts a deep understanding of the why, covering economic, social, and geopolitical topics that influence international business decisions.