Book Description:
Explore the latest in marketing with “M: Marketing” by Dhruv Grewal, 7th Edition (ISBN: 978-1260260359). Updated content covers new trends and research, making it essential for understanding today’s marketing dynamics. Ideal for students and professionals alike.
M: Marketing 7th Edition
- Author: Dhruv Grewal
- ISBN: 978-1260260359
- Edition: 7th
- Language: English
“M: Marketing” by Dhruv Grewal is a comprehensively updated text that highlights the fast-paced and evolving landscape of marketing with the latest developments, research, and trends. Now in its 7th edition, this book provides an integrated teaching and learning solution designed for a student’s success in understanding the nuances of contemporary marketing. With an emphasis on critical thinking and analytical skills, “M: Marketing” facilitates practical applications and actionable strategies for real-world marketing challenges. Accessible to students with varying levels of experience and knowledge, this edition is perfect for anyone looking to grasp the dynamic field of marketing in today’s global business environment.