Managing Hospitality Organizations
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Book Description:
Discover essential strategies for managing hospitality organizations with this comprehensive guide by Hartenbaum, Zimnitsky, and Noble. Explore strategic planning, marketing, finance, and HR. Ideal for practitioners and students of the hospitality industry.
Managing Hospitality Organizations
Authors: Karen J. Hartenbaum, Gregoria Zimnitsky, and Helen Noble
Publisher: Routledge
ISBN: 978-1544321509
This resourceful book delivers an extensive look into the management of hospitality operations, touching on pivotal areas such as strategic planning, organizational structure, marketing, finance, and human resources. Crafted by experienced professionals and scholars within the hospitality industry, it leverages current research and proven practices to offer deep insights.
The content is systematically divided into four parts: an introduction to the hospitality industry and its inherent managerial challenges; a detailed exploration of critical operational areas such as marketing and finance; an examination of strategic management approaches including structure and risk management; and a forward-looking assessment of the industry’s future and its emerging challenges.
Essential for those engaged in hospitality management, this book not only outlines the broad contours of the industry but also provides actionable strategies for effective management, making it an indispensable tool for practitioners and students alike.
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