Book Description:
Explore the interplay of media and society in “Media/Society: Technology, Industries, Content, and Users, 6th Edition” by David R. Croteau & William Hoynes. Delve into the media’s structure, its evolving role, and its impact on culture and communication. Essential for understanding modern media dynamics.
Media/Society: Technology, Industries, Content, and Users Sixth Edition
- Title: Media/Society: Technology, Industries, Content, and Users Sixth Edition
- Authors: David R. Croteau, William Hoynes
- ISBN: 978-1506315331
- Language: English
- Edition: 6th
“Media/Society: Technology, Industries, Content, and Users” offers a comprehensive exploration of the interrelation between media and society, stressing the increasing power of media in shaping our experiences. The sixth edition of this critical textbook by David R. Croteau and William Hoynes continues to provide detailed insights into the media industry’s structure and influence. It discusses the pivotal technological advancements, scrutinizes the exact roles of content creators and media consumers, and how these groups are influenced by regulatory policies and economic structures. This edition also delves into modern developments impacting users, including digital media’s metamorphosis and its implications on daily communication and culture. It is an essential read for students and professionals keen to understand the dynamics influencing contemporary media landscapes.