Persuasion, Social Influence, and Compliance Gaining
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Book Description:
Discover the art of influence with “Persuasion: Social Influence and Compliance Gaining” by Robert H. Gass & John S. Seiter. Master persuasive techniques for diverse contexts through an exploration of psychological processes. Essential reading for enhancing communication skills.
Persuasion: Social Influence and Compliance Gaining
Authors: Robert H. Gass, John S. Seiter
Publisher: Allyn & Bacon
ISBN: 978-1138630611
Book Overview: This insightful book provides an in-depth understanding of persuasion and its applications. By exploring psychological processes and presenting practical approaches, it enables readers to enhance their persuasive abilities in various contexts.
Content Highlights:
- Introduction to key concepts of persuasion.
- Exploration of different types of persuasive techniques.
- Analysis of elements that impact persuasive efforts.
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