Book Description:
“Master business research with ‘Research Methods for Business Students, 8th Edition’ by Mark N.K. Saunders. This leading textbook offers an updated, clear guide through the research process, packed with real-life cases, exercises, and the latest trends. Essential for students and researchers. ISBN: 978-1292208787.”
Research Methods for Business Students, 8th Edition
- Author: Mark N. K. Saunders
- ISBN: 978-1292208787
- Edition: 8th
- Language: English
- Page Numbers: Not Available
‘Research Methods for Business Students’ has been fully revised for its eighth edition and remains the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects, and dissertations. This book is carefully structured to aid the learning of business research methods, providing a clear and comprehensive overview of diverse stages in the research process. Each chapter includes useful features to support students, including real-life case examples, chapter objectives, exercises, and summaries. This edition has been updated to reflect the latest trends and technologies in business research, ensuring an invaluable resource for both current students and aspiring business researchers.