Book Description:
ISBN-13: 9780078024078
The book “Service Management: Operations, Strategy, Information Technology” provides a comprehensive overview of the key concepts and practices in service management. The 8th edition covers a wide range of topics including service operations, service strategy, and the role of information technology in service delivery.
The book explores the challenges and opportunities in managing service operations, with a focus on improving efficiency, quality, and customer satisfaction. It also delves into the strategic aspects of service management, discussing how organizations can develop competitive advantages through effective service strategies.
Additionally, the book examines the role of information technology in service management, highlighting the importance of technology in enhancing service delivery and customer experience. It discusses various IT tools and systems that can be used to streamline service processes and improve overall performance.
“Service Management: Operations, Strategy, Information Technology” is a valuable resource for students, professionals, and academics interested in understanding the complexities of managing services in today’s competitive business environment.
This edition retains the full content with the added advantage of portability, allowing readers to easily access and engage with the material from any device, whether in a classroom or during fieldwork.