Book Description:
“Explore essential strategies for small business success with ‘Small Business Management: Creating a Sustainable Competitive Advantage’ by Timothy S. Hatten. Master competitive edge tactics in the 7th Edition with updated case studies and proven management techniques.”
Small Business Management: Creating a Sustainable Competitive Advantage 7th Edition
- Author: Timothy S. Hatten
- ISBN: 978-1544330860
- Edition: 7th Edition
- Language: English
Small Business Management: Creating a Sustainable Competitive Advantage by Timothy S. Hatten provides valuable insights and strategic guidance for aspiring and current small business owners. In its 7th Edition, this comprehensive text delves into the core principles of managing a small enterprise effectively, emphasizing the creation and maintenance of competitive advantages in a challenging marketplace. Through modern examples, case studies, and theory-based strategies, readers learn to navigate the landscape of small business management while fostering sustainable growth and operational efficiency. This book is an essential resource for students, educators, and professionals aiming to excel in the dynamic world of small business.