Book Description:
“Strategic Management: Concepts 4th Edition” by Frank Rothaermel offers an engaging analysis of strategic management practices with a mix of theory, empirical research, and case studies. Ideal for students and professionals alike. ISBN: 978-1259927621.
Strategic Management: Concepts 4th Edition
- Author: Frank Rothaermel
- ISBN: 978-1259927621
- Edition: 4th
- Language: English
“Strategic Management: Concepts 4th Edition” by Frank Rothaermel provides a concise, insightful, and illuminating introduction to the fascinating field of strategic management. With this edition, Rothaermel continues to equip students with the strategic tools used by leaders of organizations across the globe. Fostering a deeper understanding of the strategic dynamics and processes in corporations, the book bridges the gap between theory and practice, with a clear emphasis on empirical research and real-world cases.