Book Description:
ISBN-13: 9781259900457
Strategic Management: Creating Competitive Advantages (9th Edition) is a comprehensive guide that delves into the intricacies of strategic management and how organizations can gain a competitive edge in today’s dynamic business environment. The book covers a wide range of topics, including strategic analysis, strategy formulation, implementation, and evaluation.
The authors provide readers with a thorough understanding of the strategic management process, emphasizing the importance of aligning organizational goals with external opportunities and threats. They also explore various strategic tools and frameworks that can help organizations make informed decisions and adapt to changing market conditions.
Throughout the book, real-world examples and case studies are used to illustrate key concepts and demonstrate how successful companies have implemented strategic management practices to achieve sustainable competitive advantages. Additionally, the book discusses the role of leadership, innovation, and corporate social responsibility in shaping a company’s strategic direction.
Strategic Management: Creating Competitive Advantages (9th Edition) is a valuable resource for students, academics, and business professionals looking to enhance their strategic management skills and drive organizational success in today’s competitive landscape.
This edition retains the full content with the added advantage of portability, allowing readers to easily access and engage with the material from any device, whether in a classroom or during fieldwork.