Strategic Management of Technological Innovation 6th Edition
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Book Description:
“Explore the latest in innovation management with ‘Strategic Management of Technological Innovation, 6th Edition’ by Melissa A. Schilling. This edition offers updated insights on global tech strategies and effective leadership for competitive advantage.”
Strategic Management of Technological Innovation, 6th Edition
- Author: Melissa A. Schilling
- ISBN: 978-1260087956
- Edition: 6th
- Language: English
- Page Numbers: Not Specified
“Strategic Management of Technological Innovation” by Melissa A. Schilling is an authoritative and engaging book that delves into the intricate process of managing technological innovation strategically. This sixth edition is thoroughly updated to reflect the most current industry practices and includes in-depth analyses of global technology strategies and innovation management techniques. Addressing professionals and students alike, this text provides insights into the dynamics of competition and leadership tactics that promote successful technological innovation in the corporate world.
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