Book Description:
Explore the evolving world of commerce with “The Future of Business 5th Canadian Edition.” This textbook, authored by Althouse, Norman, Rose, Laura, Treen, Shirley, and Pittaway, Lorrie and published by Nelson Education, delves into key business trends and global challenges, preparing students for success in today’s competitive market.
The Future of Business 5th Canadian Edition
ISBN: 978-0176570255
Authors: Althouse, Norman, Rose, Laura, Treen, Shirley, Pittaway, Lorrie
Publisher: Nelson Education
Language: English
Pages: Not Specified
Description:
The Future of Business 5th Canadian Edition is a comprehensive textbook that explores the changing landscape of business in the 21st century. This edition provides students with a solid understanding of the key trends and challenges facing businesses today, and prepares them to succeed in the competitive global marketplace.
The book is structured into five distinct parts, each focusing on a different aspect of business:
- Part 1: The Global Environment – Discusses the worldwide business landscape and its dynamics.
- Part 2: The Business Environment – Covers foundational elements that impact businesses locally and internationally.
- Part 3: The Internal Environment – Looks at the internal aspects of a company, including structure, culture, and operations.
- Part 4: The External Environment – Examines external forces that affect business operations and strategies.
- Part 5: The Future of Business – Projects into the future trends and how they might influence contemporary business practices.
With a clear, concise writing style, the book is filled with current examples and case studies that bring real-world scenarios into the classroom. The Future of Business 5th Canadian Edition is an essential resource for students pursuing studies in business and management, equipping them with the knowledge to face modern business challenges effectively.