Book Description:
Explore customer service excellence with Pattie Gibson’s “The World of Customer Service 3rd Edition.” Updated strategies and real-world examples spotlight digital interactions and building lasting relationships. Essential for service professionals and students. ISBN: 978-0840064240.
The World of Customer Service 3rd Edition
- Author: Pattie Gibson
- ISBN: 978-0840064240
- Edition: 3rd Edition
- Language: English
“The World of Customer Service 3rd Edition” by Pattie Gibson offers an in-depth exploration into the evolving field of customer service. Updated to reflect contemporary customer service trends and challenges, the book delves into effective strategies and techniques for creating a positive customer environment and building enduring customer relationships. Comprehensive and insightful, this edition includes additional case studies, real-world examples, and strategies for handling digital customer interactions. Ideal for both students and professionals, the book equips readers with the tools to excel in a service-based industry.